If consumers dislike features of a product, they usually dismiss it. The product is great! As Eburu hit the beauty trade-show circuit in 2016, the Nubian palette went viral on Instagram after several glowing reviews, and carved out a permanent place for her in the industry. And potentially, weve reached peak. So naturally, Juvias Place posted about the review on their Instagram, thanking the influencer for his support: Almost instantly, the brand was hit with brutal backlash online. The majority of brands selling gua sha tools are not ESEA-owned, nor do they make any mention of TCM, yet a simple search on Amazon brings up 374 results. Eburu understood there was a market, a consumer waiting to be served. In many cases, established or legacy brands survive in this cultural minefield, while small brands . Juvia's Place | Superdrug Home Juvia's Place product type brand refine by price Juvia's Place Juvia's Place is the brand behind the high-intensity, pigment-rich palettes and deluxe brushes that transform your makeup look and leave you feeling fierce. The most up-to-date Juvia's Place offers on the web are listed above. Representatives for Juvia's Place andCarrie did not immediately respond to Insider's requests for comment. I appreciate the extra care in wrapping my palette and I am in LOVE with the colors. By clicking Sign up, you agree to receive marketing emails from Insider Stay up to date with what you want to know. I ordered a product from Juvia's Place website in NovemberI sent the packed to my fiance's address, as it was a Christmas gift [redacted] marked the package as delivered, when it was notI waited a week, even contacted both [redacted] and Juvia's place multiple times to see where my package wasNeither would offer a refund or any sort of recompense [redacted] told me to contact Juvia's . JP and Maggie both issued these sad excuses for apologies. She is a Nigeria-born wife and mother of two, that has seen impressive growth since their 2014 launch. According to a 2021 study by youth charity Ditch the Label, anti-Asian hate speech in the US and UK increased by 1,662% in 2020, compared to 2019. I recently have been super into pastels and after doing some research decided this palette seemed perfect as it had every color I wanted. Juvia's Place is a brand in the makeup industry, offering a wide range of makeup palettes, eyeshadow, and face blushes to its customers. Juvia's Place 9pc Pro Red Brush Set. This company is big enough to have telephone support. Necessity and inspiration spawned the creation of Juvias Place. The brand quickly issued a public apology to its 2.6 million followers, as did Carrie, posting on her Instagram. So no broken containers or shadows on everything. Even growing up in Nigeria, Eburu never saw black women featured prominently in beauty campaigns. I love the customer service and the delivery was fast. To reject an individual or an idea, has a well-documented history of making racist comments, heartfelt apology that seemingly absolved him, after feuding with another beauty YouTuber. The video has been removed. The irony is deafening. Beauty fans have since reposted the video and tagged Juvia's Place in their posts, criticizing the brand for publishing the video containing the slur. 2023 Trustpilot, Inc. All rights reserved. https://mbsy.co/nQR6FFOR BUSINESS INQUIRIES FOR PRODUCT REVIEW OR OTHER REASONS PLEASE CONTACT ME VIA EMAIL: RICHLUX@RICHLUXONLINE.COMRich Lux P.O.BOX 882 SOUTH HOUSTON TX 77587-0882COMEDY AND SATIRE PARODY*Please don't go out of your way to \"witchhunt\" anyone that I have talked about in these videos. 540 votes, 158 comments. Unknowingly, I used an insulting word to describe an attribute. 1111 Lincoln Rd, Miami Beach, FL 33139 (305) 763-8272. Respingei. A beauty brand has apologised and removed a video that featured an influencer using an anti-Asian slur following backlash from fans. I had recently reviewed & rated a 2 * because of what what asked of me to find. Juvia's Place is known for their bold eyeshadow colors. Juvia's Place has announced that it will be giving away six $50,000 grants to Black entrepreneurs to give them a greater opportunity to overcome both the difficulties that many new and small. Full coverage foundations. Want to bookmark your favourite articles and stories to read or reference later? We sincerely apologize tribe.". The video of influencer Maggie Carrie using the racial slur has been removed from the brand's social media pages Thanks! Starring influencer Maggie Carrie, what should have been a fun and flirty social media snippet quickly turned into a culturally expositing disaster of the worst and most damaging kind. As expected, the comments went up in flames. So with $2,000, the stay-at-home mom started a beauty brand out of her two-bedroom apartment and named it Juvias Place, after her two children. I like to do my liner, instead of going up I like to bring my liner out. That comment has 1.3k likes but the content remains live. It gives me more of like the ch***y look, Carrie casually said, while lining her lids. your store. But the hard truth is, it might not just be the beauty industry that feels uncomfortable seeing Asian faces on billboards and screens. With cancel culture, were facing the tyranny of the masses. "Unknowingly, I used an insulting word to describe an attribute. The brand was rejected not just by consumers, but by the same black beauty influencers who helped Juvia' . They have a wide range of products created for people of all skin tones. The return policy is really not convenient due to my purchase and losing money. The new Juvia's Skin collection contains 12 products, including face cleansers, makeup removers, vitamin C serums, moisturizers, and facial pads. The video, which was deleted from the brand's social-media pages earlier this week, featured Maggie Carrie an influencer and TV star with more than 405,000 Instagram followers at the time of writing doing her makeup. Join HERE for $1.99 per month - https://www.youtube.com/channel/UCR96_hHJu3HE6vmu39_bRAw/joinFTC: This is not a sponsored video. But she had something more important, she had passion, fire, and a deep belief that waiting wasnt an option. We take our role seriously and believe this is an opportunity to channel our user.. love! *******************Want to help out with What's Up in Makeup? I used Lilac You on the outer corner and under the lower lash line. I'll continue to buy Juvia's Place's palettes and hope that they come out with a pastel palette that will work for me. A brand could espouse its belief on people with little fear of ramifications. Looking at how we use the word cancel gives us insight into how weve reached this tipping point. We learn something new every day!, You can show me for being uneducated but I am not racist. In many cases, established or legacy brands survive in this cultural minefield, while small brands struggle, because large brands can still buy our attention spans, while small brands rely on word-of-mouth and influencer marketing. As of today, CouponAnnie has 10 offers overall regarding Juvia's Place, including but not limited to 1 promo code, 9 deal, and 0 free delivery offer. She couldnt rest knowing that others were doubting their beauty because makeup brands didnt include their version of beauty in the conversation. I like that it's affordable. I DID NOT KNOW THAT! Can't wait to apply!! Rather than refusing to buy a product or service from a brand that has views that differ from our own, we refuse to pay attention to a brand (or person, an influencer) that has views different from our own. I own nearly all of Juvia's Place's palettes. Ashley posted a thread to Twitter in which she said the brand and its founder Chichi Eburu didn't form relationships with Black influencers, and instead prioritized working with white creators like NikkieTutorials and Star. She believes the key to better representation lies in advertising. I then tried to apply some of the shimmer shades on top and they were practically invisible. Cookie Notice And, thats not to mention the predominantly whitewashed media and advertising campaigns that dominate most of our experiences of the beauty industry. We learn something new every day!. Much like French historian Alexis de Tocqueville concluded, perhaps we need a balance of power to check ourselves. But the shade range is not what it seems when receiving the actual product. The Atlanta spa shootings of 2021 led to the tragic deaths of six Asian women. Pay Less. Owner. Perfect colour match, formula is velvety and light, fast and efficient delivery process, and amazingly affordable for the quality. brands offering more than 40 shades of foundation, the way in which we view black women in the beauty industry today, Many now refuse to support the brand in any way, shape or form, In pop culture, canceled means to make someone or something irrelevant due to current drama, to dismiss something or somebody. She was applying eyeliner when she used the slur to describe how she draws her wings. R 490.00. Lovely Colors. Beauty brand Juvia's Place has apologized after posting a makeup tutorial that featured an influencer using an anti-Asian slur. Juvias Place, a US-based makeup brand, posted a makeup tutorial on its social media pages earlier this week featuring influencer Maggie Carrie, who has more than 404,000 followers on Instagram. Our makeup should reflect the richness of our culture, our beauty, and our history.. The angled soft brush allows for a seamless application and perfect for a daring bold look or a flirty sensation. It should go without saying that the estrangement of the ESEA community reaches far deeper than the familiar problems in the beauty industry. Privacy Policy. I don't know if they changed formulas or what but the mattes in my old palette are stunning. Apparently, Juvia's Place posted a tutorial by Maggie Carrie in which she used a term that is considered a slur to Asians (you can see the term in screenshot below). The Taupes palette? It was impossible to get the shimmers to appear. Juvia's Place Beauty, cosmetic & personal care Beautifully Made! In 2016, she launched her signature makeup line Juvias Place-- named for her two children, son Juwa and daughter Olivia. The eyeshadow palette The Nubian, inspired by the beauty of Queen Nefertiti and featuring her likeness on the package, was the first makeup product to launch. Please refresh the page or navigate to another page on the site to be automatically logged in, Please refresh your browser to be logged in, Juvias Place criticised for posting video with anti-Asian slur, Save over 10% on everything with the Boots advantage card, 15% off all first time bookings over 45 - Treatwell promo code, 30% off selected brands with this Notino discount code, Extra 20% off selected fashion and sportswear at Very, Over 20% off makeup and skincare in the Charlotte Tilbury sale, Compare broadband packages side by side to find the best deal for you, Compare cheap broadband deals from providers with fastest speed in your area, All you need to know about fibre broadband, Best Apple iPhone Deals in the UK March 2023, Compare iPhone contract deals and get the best offer this March, Compare the best mobile phone deals from the top networks and brands. This pallet is very pigment I love it it's very good to work with the colors are amazing specially the shimmer, I almost skipped on this palette because I'm really not a pastel kind of girl but because of this one I'm into them now. 4.8 out of 5 stars with 56 ratings. Chichi Eburu started Juvia's Place in 2016 with the goal of creating a beauty brand designed for all people and all skin tones. We are a colorful people. Samantha Sasso. One after the other, Eburu launched new makeup products, with dark-skinned women in mind, but suited for people of all colors. We sincerely apologise tribe, it added. Chiche Eburu created Juvia's Place to celebrate the rebels, rulers and queens of the African kingdoms of long ago. I was sent an order I had cancelled. That is not fair at all. Reddit and its partners use cookies and similar technologies to provide you with a better experience. People who write reviews have ownership to edit or delete them at any time, and theyll be displayed as long as an account is active. How is she gonna say [the slur] literally in the apology., Join thought-provoking conversations, follow other Independent readers and see their replies. It's comfy to wear, has a good coverage, and is much more natural looking. I'll continue to buy Juvia's Place's palettes and hope that they come out with a pastel palette that will work for me. Juvia's Place The Saharan II Eyeshadow Palette. By canceling Juvia's Place, consumers stripped it of its cultural relevance, and power. Then there is the cultural appropriation of the TCM (traditional Chinese medicine) practice of gua sha, which involves the use of a curved implement to scrape away illnesses and toxins. From brand representatives who guessed my foundation shade when sending samples, rather than asking for my selection, to being offered skin-whitening creams to review, and the relentless use of the words olive and tanned to incorrectly describe my mixed-race Malaysian-Chinese and English skin. The video, which was deleted from the brand's social-media pages earlier this week, featured Maggie Carrie an influencer and TV star with more than 405,000 Instagram followers at the time of writing doing her makeup. Meanwhile, in May 2020, Susan Williams, the Home Office minister for countering extremism, stated a 21% increase in hate incidents against the south-Asian and east-Asian populations. The products were shipped promptly and were in good shape (as usual) when they finally arrived. Thats bull. How to Re-Create the Winged-Eyeliner Looks From "Euphoria", by We use dedicated people and clever technology to safeguard our platform. There is no way in the year of our lord 2022 she didnt know it was a racial slur, one commenter said. Thank you! I still absolutely cannot believe what they did to me, unprovokedand worse, how many creators ignored it. Using the racial slur two more times in her post, Carrie wrote: You can show me for being uneducated but I am not racist. By far the best Ive purchased ever. They would almost appear to be toppers but they don't even work in that capacity, I had better results with Colourpop's pastels which is surprising. Skip to main content. Im canceled because I didnt cancel Trump. Naturally, it was met with a widespread backlash among the Asian community. Kim Kardashian was almost canceled after initially naming her shapewear line Kimono, which social media users deemed culturally insensitive. Love the fact they offer great deals ,the pallets are pigmented but the palettes have too many shimmers in them and less Matt but overall it was a good buy.. MY ITEMS WERE WELL PACKED I HAD ONE BIG SMILE ON MY FACE AS I WAS OPENING MY PACKAGE & MY ORDER DIDN'T TAKE LONG TO ARRIVE I RECEIVE MY PACKAGE VERY FAST & I WILL SPREAD THE WORD ABOUT JUVIA'S THE BEST!!!!!!!! Now I am stuck with a product I cant use yet have paid for. I get that this may make the industry uncomfortable as its not representing the majority-white consumer, but what a statement that would make for British beauty brands to say to ESEA communities: We see you and youre beautiful just the way you are.. I was finally able to purchase the Culture combo set, after my card was accepted thru the system. After reflecting on it for a while, I realized it would be a moment to assert my own values, without calling out someone elses: Thank you for recognizing us. The make-up itself is harmless, it mimics a more almond-shaped eye, which, while very prevalent in Asians, also appears in other ethnicities Egyptians, Slavics, and (some) Greeks, for example. Murad $10 off $50, $30 off $130, $50 off $200 w/code LOVEMURAD, ends 2/27. Carrie later posted a further explanation on her Instagram page, defending her use of the word as simply trying to describe an attribute and criticising those who have sent her evil s***. May Contain: Titanium Dioxide (CI 77891), Yellow 5 Lake (CI 19140), Bismuth Oxychloride (CI 77163), Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarine Blue (CI 77007), Aluminum Powder (CI 77000), Red 27 Lake (CI 45410), Yellow 6 Lake (CI 15985), Red 21 Lake (CI 45380), Manganese Violet (CI 77742), Red 40 Lake (CI 16035), Ferric Ammonium Ferrocyanide (CI 77510), Red 6 (CI 15850), Red 28 Lake (CI 45410), Blue 1 Lake (CI 42090).Eyeshadow- Daffodil, Best Buds, Flower Petals, Money Tree, Sunshine, Lucky Clover, Blossom: Calcium Aluminum Borosilicate, Mica, Phenyl Trimethicone, Talc, Magnesium Stearate, Synthetic Fluorphlogopite, Tridecyl Trimellitate, Octyldodecyl Stearoyl Stearate, Silica, Ethylhexyl Palmitate, Calcium Sodium Borosilicate, Dimethicone, Hydrogenated Polyisobutene, Isononyl Isononanoate, Caprylic/Capric Triglyceride, Tin Oxide, Phenoxyethanol, Tocopheryl Acetate, Caprylyl Glycol, Ethylhexylglycerin. In the palette they are beautiful but the mattes are so chalky and transparent. By canceling Juvias Place, consumers stripped it of its cultural relevance, and power. By accepting all cookies, you agree to our use of cookies to deliver and maintain our services and site, improve the quality of Reddit, personalize Reddit content and advertising, and measure the effectiveness of advertising. Screen recordings of the video, which has now been removed from Juvias Places social media pages, were shared on Twitter and Instagram with beauty fans criticising the brand for posting it. Verification can help ensure real people write reviews about real companies. Lol. We need to own when we get something wrong, and start asserting our power and our social responsibility on others that do, too. Boy, were we wrong. $11.00. My fault! There should be rules of engagement, influencer watch-dogs, and audits of influence and importance. My experience with you is unbelievable. An Ipsos poll done in February 2020 shows thatone in seven people in the UK intentionally avoid people of Chinese origin or appearance and Covid hate crimes against the ESEA community are up. A world of beauty for you. Although it's formulated to work with very deep skin tones, Juvia's Place has options for everyone. I can not confirm the accuracy of the information I am sharing, and so this should be viewed for comedic purposes only. Juvia's Place Rebel Quad Eyeshadow Palette - Gray - 0.28oz - Ulta Beauty. We learn something new everyday!". There are no stats to show exactly how much the ESEA community contributes to this figure. There was some fallout throughout the day, but for not using glitter glue, I was impressed with the longevity. Entrepreneur Chichi Eburu is the Founder of Juvia's Place, a cosmetics and skincare brand dedicated to providing the highest quality, richly pigmented products to illuminate a wide range of skin tones. 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